Big fines for data breaches herald a new era for business and marketing

British Airways faces a record fine of £183m for last year’s breach of security systems, which…

The Good, The Bad & The Ugly Of Social Media

Social media is a new tool in communication if you compare it to how long us…

The Evolution of the Google User

Remember AskJeeves.com? It’s still hanging around. For many of us though it is difficult to remember…

How to get the most from your marketing dollars

When I first jumped into business, I got really excited about the prospect of having my…

Is your workplace too unhealthy?

Though it is largely out of your control what your employees choose to eat, there are…

How to learn about your ideal client without leaving your desk

Most marketing experts agree that it is important to understand your ideal client better than you…

The dirty dozen: 12 books every entrepreneur should read

As with most things in life, the more experience you gain, the better you become. But…

The value of focus

As an entrepreneur, you probably have lots of good ideas. Good ideas are what put you…

An open letter to my fellow entrepreneurs and business owners

Being in business, whether you are an owner, entrepreneur or running a franchise is hard. You…

Getting to your own Eureka! moment

Many of us hope for that Eureka moment, earnestly waiting for inspiration and answers to wash over…